Choosing contracts to support ALFO strategy: insights from comparing franchised and managed hotels

Fernández Barcala, Marta; González Díaz, Manuel; López Bayón, Susana

doi:10.1016/j.indmarman.2022.05.015

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Choosing contracts to support ALFO strategy: insights from comparing franchised and managed hotels

dc.contributor.author	Fernández Barcala, Marta
dc.contributor.author	González Díaz, Manuel
dc.contributor.author	López Bayón, Susana
dc.date.accessioned	2022-11-08T12:43:08Z
dc.date.available	2022-11-08T12:43:08Z
dc.date.issued	2022
dc.identifier.citation	Industrial Marketing Management, 105, p. 94-108 (2022); doi:10.1016/j.indmarman.2022.05.015
dc.identifier.issn	0019-8501
dc.identifier.uri	http://hdl.handle.net/10651/65408
dc.description.sponsorship	The authors disclosed receipt of the following financial support for the research, authorship, and/or publication of this article: This work was supported by the Spanish Ministry of Economy, Industry and Competitiveness (Project ECO2017-85704-R).
dc.format.extent	p. 94-108
dc.language.iso	eng
dc.relation.ispartof	Industrial Marketing Management
dc.rights	© 2022 The authors. Published by Elsevier Inc.
dc.rights	CC Reconocimiento 4.0 Internacional
dc.rights.uri	http://creativecommons.org/licenses/by/4.0/
dc.source	Scopus
dc.source.uri	https://www.scopus.com/inward/record.uri?eid=2-s2.0-85131397816&doi=10.1016%2fj.indmarman.2022.05.015&partnerID=40&md5=75ba3bfc257c9bf0759f937636d1c3fb
dc.title	Choosing contracts to support ALFO strategy: insights from comparing franchised and managed hotels
dc.type	journal article
dc.identifier.doi	10.1016/j.indmarman.2022.05.015
dc.local.notes	OA ATUO22
dc.relation.projectID	info:eu-repo/grantAgreement/AEI/Plan Estatal de Investigación Científica y Técnica y de Innovación 2013-2016/ECO2017-85704-R/ES/ANALISIS DE ACUERDOS COOPERATIVOS INTEREMPRESARIALES/
dc.relation.publisherversion	http://dx.doi.org/10.1016/j.indmarman.2022.05.015
dc.rights.accessRights	open access
dc.type.hasVersion	VoR

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© 2022 The authors. Published by Elsevier Inc.

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