Methodological requirements for brand name meaning description. An interdisciplinary approach
Author:
Subject:
Pragmatics
Semantics
Interdisciplinarity
Relevance Theory
Cognitive Neuropsychology
Cognitive Linguistics
Publication date:
2014
Editorial:
Universitat Pompeu Fabra : Forma Revista d'Estudis Comparatius d'Art, Literatura i Pensament
Descripción física:
pp. 71-81
ISBN:
978-84-695-9189-5
Collections
- Capítulos de libros [5888]