The Influence of Customer Relationship Marketing Strategies on Supply Chain Relationships: The Moderating Effects of Environmental Uncertainty and Competitive Rivalry

dc.contributor.author	Sanzo Pérez, María José
dc.contributor.author	Vázquez Casielles, Rodolfo
dc.date.accessioned	2013-01-30T10:15:21Z
dc.date.available	2013-01-30T10:15:21Z
dc.date.issued	2011
dc.identifier.citation	Journal of Business-To-Business Marketing, 18(1), p. 50-82 (2011); doi:10.1080/10517121003717799	spa
dc.identifier.issn	1051-712X
dc.identifier.uri	http://hdl.handle.net/10651/9777
dc.format.extent	p. 50-82	spa
dc.language.iso	eng
dc.relation.ispartof	Journal of Business-To-Business Marketing	spa
dc.rights	(c) Journal of Business-To-Business Marketing
dc.source	WOK	spa
dc.title	The Influence of Customer Relationship Marketing Strategies on Supply Chain Relationships: The Moderating Effects of Environmental Uncertainty and Competitive Rivalry	eng
dc.type	journal article
dc.identifier.local	20110349	spa
dc.identifier.doi	10.1080/10517121003717799
dc.relation.publisherversion	http://dx.doi.org/10.1080/10517121003717799	spa

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