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Choosing contracts to support ALFO strategy: insights from comparing franchised and managed hotels

dc.contributor.authorFernández Barcala, Marta 
dc.contributor.authorGonzález Díaz, Manuel 
dc.contributor.authorLópez Bayón, Susana 
dc.date.accessioned2022-11-08T12:43:08Z
dc.date.available2022-11-08T12:43:08Z
dc.date.issued2022
dc.identifier.citationIndustrial Marketing Management, 105, p. 94-108 (2022); doi:10.1016/j.indmarman.2022.05.015
dc.identifier.issn0019-8501
dc.identifier.urihttp://hdl.handle.net/10651/65408
dc.description.sponsorshipThe authors disclosed receipt of the following financial support for the research, authorship, and/or publication of this article: This work was supported by the Spanish Ministry of Economy, Industry and Competitiveness (Project ECO2017-85704-R).
dc.format.extentp. 94-108
dc.language.isoeng
dc.relation.ispartofIndustrial Marketing Management
dc.rights© 2022 The authors. Published by Elsevier Inc.
dc.rightsCC Reconocimiento 4.0 Internacional
dc.rights.urihttp://creativecommons.org/licenses/by/4.0/
dc.sourceScopus
dc.source.urihttps://www.scopus.com/inward/record.uri?eid=2-s2.0-85131397816&doi=10.1016%2fj.indmarman.2022.05.015&partnerID=40&md5=75ba3bfc257c9bf0759f937636d1c3fb
dc.titleChoosing contracts to support ALFO strategy: insights from comparing franchised and managed hotels
dc.typejournal article
dc.identifier.doi10.1016/j.indmarman.2022.05.015
dc.local.notesOA ATUO22
dc.relation.projectIDMINECO/ECO2017-85704-R
dc.relation.publisherversionhttp://dx.doi.org/10.1016/j.indmarman.2022.05.015
dc.rights.accessRightsopen access
dc.type.hasVersionVoR


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© 2022 The authors. Published by Elsevier Inc.
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