Analyzing consumers heterogeneity and self-reported tastes: An approach consistent with the consumer's decision making process
Publication date:
2009
Publisher version:
Citación:
Journal of Economic Psychology, 30(4), p. 622-633 (2009); doi:10.1016/j.joep.2009.04.005
Descripción física:
p. 622-633
ISSN:
Identificador local:
20090421
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