Sensitivity to marketing and the importance of emotional intelligence in small and medium-sized service firms
Publication date:
2014
Citación:
Argumenta Oeconomica, 32(1), p. 75-94 (2014)
Descripción física:
p. 75-94
ISSN:
Identificador local:
20141862
Patrocinado por:
The authors acknowledge funding provided by the Spanish Ministry of Education and Science, as part of its R&D Plan (2004–7), for the project entitled ‘The learning orientation amongst small- and medium-sized firms and its impact on market knowledge and commercial strategy’ (SEJ200404298/ECON).
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