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Multi-tiered private labels portfolio strategies: Effects on consumer behavior
| dc.contributor.author | Vázquez Casielles, Rodolfo | |
| dc.contributor.author | Cachero Martínez, Silvia | |
| dc.date.accessioned | 2024-07-19T09:39:08Z | |
| dc.date.available | 2024-07-19T09:39:08Z | |
| dc.date.issued | 2018 | |
| dc.identifier.citation | Journal of Marketing Channels, 25(1-2), p. 36-46 (2018); doi:10.1080/1046669X.2019.1646185 | |
| dc.identifier.issn | 2694-3980 | |
| dc.identifier.uri | https://hdl.handle.net/10651/73811 | |
| dc.format.extent | p. 36-46 | spa |
| dc.language.iso | eng | spa |
| dc.relation.ispartof | Journal of Marketing Channels, 25(1-2) | spa |
| dc.rights | Attribution-NonCommercial-NoDerivatives 4.0 Internacional | * |
| dc.rights.uri | http://creativecommons.org/licenses/by-nc-nd/4.0/ | * |
| dc.title | Multi-tiered private labels portfolio strategies: Effects on consumer behavior | spa |
| dc.type | journal article | spa |
| dc.identifier.doi | 10.1080/1046669X.2019.1646185 | |
| dc.relation.publisherversion | https://doi.org/10.1080/1046669X.2019.1646185 | spa |
| dc.rights.accessRights | open access | spa |
| dc.type.hasVersion | AM | spa |
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