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Multibrand, multisystem and multirole franchising: a qualitative exploration and framework development in Brazil

Author:
Grünhagen, M.; González Díaz, ManuelUniovi authority; Hussain, D.; Monteiro da Silva, Filho H.
Publication date:
2020
Publisher version:
http://dx.doi.org/10.1080/00472778.2020.1800353
Citación:
Journal of Small Business Management (2020); doi:10.1080/00472778.2020.1800353
URI:
http://hdl.handle.net/10651/58621
ISSN:
0047-2778
DOI:
10.1080/00472778.2020.1800353
Patrocinado por:

Manuel González Díaz gratefully acknowledges financial support from the Spanish Ministry of Economy, Industry and Competitiveness under grant ECO2017-85704-R.

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